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| Yake has been dedicated to the route
of brand development by accumulating the intangible assets of the
enterprise and improving the product sales. Set up a solid and effective
brand management system through brand promotion skills and integration
of various resources and expanding the content of the brand. |
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| The cooperation
between Yake and strong brands of Yemaozhong Marketing Incorporation
and Zhengbang Design as well as the integration of the excellent
design resources have been maintaining the image of Yake brand
on the healthy track of development. |
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| From 2003 – 2004, Yake launched
an interplaying advertising campaign on CCTV, Hunan Satellite TV,
Anhui Satellite TV,Shandong Satllite TV, Star TV, Jiangshu Satllite
TV, Fujian TV, South-east TV, Air Ad, Focus Ad, City Tour Show and
mobile ad etc. to enhance the rapid development of the brand. |
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